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CERTIFIED AND TRACEABLE

The Gift of Kings®

At Loro Piana, we insist on quality above all else, which is why for the past six generations we’ve carefully safeguarded our vertically integrated production.

From farm to fibre to final finishing, we know every pair of hands that make our products exceptional.

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A new era of transparency and traceability

Soon your new garment from The Gift of Kings® collection will feature a unique digital certification through the Aura Blockchain Consortium.

Advanced Traceability

Committed to seeking the world’s finest fibres, we trace the origins of all raw materials. This means we know every farmer that produces raw materials for our garments.

Advanced Traceability

Committed to seeking the world’s finest fibres, we trace the origins of all raw materials. This means we know every farmer that produces raw materials for our garments.

Supply Chain Transparency

Discover every step of our exceptional chain of hands, the precise process elevating raw fibres into sensorial masterpieces.

Supply Chain Transparency

Discover every step of our exceptional chain of hands, the precise process elevating raw fibres into sensorial masterpieces.

Certified Authenticity

Aura Blockchain Consortium will guarantee not only full traceability, but also ensure our renowned quintessential quality is kept intact.

Certified Authenticity

Aura Blockchain Consortium will guarantee not only full traceability, but also ensure our renowned quintessential quality is kept intact.

Proof of Ownership

Personalisation and legacy reach a new level with certified purchases and digital ownership transfers.

Proof of Ownership

Personalisation and legacy reach a new level with certified purchases and digital ownership transfers.

Sustainable Solution

Dedicated to a circular business model, the Aura Blockchain Consortium has pledged to carbon neutrality by 2025.

Sustainable Solution

Dedicated to a circular business model, the Aura Blockchain Consortium has pledged to carbon neutrality by 2025.

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